Almost all of the businesses are now relying on the internet to attract more customers. However, not all of these websites are getting a good number of sales leads. This is why more and more businesses are trusting Sites By Design to take care of their online platforms.
The company uses a five-step solution which is crucial in creating a great website. These steps are Planning, Content, Design, Development, and Hosting.
- Planning the Website
Website planning is the backbone of creating a great website. It is like the business itself, without a good plan, the business will not prosper. This step includes:
- Keyword Research
People search online using keywords. The company uses specialized tools to know what customers are searching, so each page of your site is carefully planned out. This helps the website to get the best possible ranking on search engines.
- Content Siloing
This is the process of placing the right pages under other pages. Google can easily identify the pages and understand the relationship between the pages of your website through this process.
- Onpage SEO
This process configures each page of the website. The chosen keywords will be embedded in the text and the page’s title a certain number of times. This optimizes the visibility of your website’s page on the search engines.
- Future Content
This process plans the incorporation of the right keywords to the website’s future contents. Constant blogging on the website is the key, then links will be made from these blog posts to the website’s products or services.
- Creating the Content
Content creation plays an essential role to have a great website. Website content does not just end in words, these are the videos, images, downloads and other miscellaneous items found on the website.
- Designing the Website
The web design attracts the visitors, so it is very important to have an exceptional web designer to handle it. The User-Experience (UX) should be carefully planned as it is the one that interacts to the visitors. Also, UX can influence the visitors’ behaviors by forecasting the decisions and responses they make. The User Interface (UI) design, on the other hand, works at the front of the UX. This is what the website visitors see.
The web designer should be able to implement these design plans along with the Content Plan. This will incorporate the beauty and the function of the website. However, only few web designers with advanced skills can do this. They are called Web Design Unicorns, and the Sites By Design has them!
- Developing the Website
The company carefully develops each website making them fast, secured and optimized. Cheap websites contain bloated codes and have tons of unuseful plugins. This slows down the website loading. Too, these sites are unsecured and lack Search Engine Optimization, which is essential to business websites.
The company provides two options:
- The Purist
A custom built website done using clean code and purely from scratch. Any changes in this option can only be done by the developer. IT is done without using page builders or purchased themes, making the website unique.
- The Hybrid
This option is commonly used as it is easier to manage. It uses themes that are purchased from the company’s Theme club that is built with good code foundation. It also has a single plugin that makes the website looks really nice through special effects. Any changes made can be done without the help of the developer.
- Hosting the Web
The company stores the websites on a server with an uninterrupted internet connection and power supply. Also, they store no more than 350 clients per server, so their servers are not overcrowded. Overcrowding results to website dropouts, email issues, and more problems. The company’s servers are hosted in world-class facilities in Australia. Clients may call on their support anytime and they will be answered by on-site professionals.
Businesses need more sales leads or customers in order to survive. Sites By Design can help your business utilize the internet and reach more customers who need your products or services.
